The Story of Itapoã — How a Brazilian Neighbourhood Inspired a Collection

There is a neighbourhood in Vitória, Espírito Santo, where the Atlantic arrives with unusual tenderness. The water is warm. The light falls differently there — softer, more golden, as though the sun itself has slowed down. This is Itapoã. And this is where everything began.

I grew up hearing about Itapoã from my grandmother. She would describe it the way people describe places they have loved so deeply they carry them everywhere — as a feeling rather than a geography. The pearls of the local fishermen. The way the sea turned violet at dusk. The women who wore sapphires because, she said, the stone matched the particular blue of that water.

When we began designing what would become the Itapoã Collection, we did not want to simply create beautiful jewellery. We wanted to make something that held memory. That carried the sensory weight of a place — the warmth, the depth, the particular luxury of a coastline that feels untouched by time.

The result is a collection built around natural pearls and Ceylon sapphires, each piece conceived as an heirloom from the beginning. The settings draw from the organic geometry of the shoreline — curved forms, layered surfaces, nothing rigid. Every stone is selected by hand, not for uniformity but for character.

In an industry that sometimes prizes perfection over soul, the Itapoã Collection asks a different question: what if a jewel carried a story so specific it could only have come from one place? What if wearing it meant carrying a fragment of Vitória with you — its light, its sea, its memory?

The collection arrives in late 2026. If you would like to be among the first to know, you can join our waitlist from the High Jewellery page. We will reach out personally before the public launch.

Some places exist in the world. Some exist in us. Itapoã, for us, is both.